The WhatsApp Business API has become a game-changer for businesses, enabling personalized communication, enhancing customer support, and driving engagement. However, integrating and effectively using the API comes with its own set of challenges. In this article, we’ll dive into five common WhatsApp Business API integration challenges and provide actionable solutions to overcome them, ensuring smooth […]
Meta has recently announced a significant change for WhatsApp Business API Account (WABA) users – starting November 1, 2024, they will be implementing a daily recategorization of message templates. Previously, template reviews and recategorizations happened monthly. With this new system, templates violating Meta’s guidelines will now be assessed and recategorized every day. This update impacts […]
In line with recent Telecom Regulatory Authority of India (TRAI) guidelines, all Principal Entities (PEs) sending commercial communications via bulk SMS must now establish a fully traceable chain of telemarketers for each message sent to end customers. This directive, effective from November 1, 2024, ensures greater transparency, preventing misuse of headers and content templates, and […]
In today’s fast-paced business environment, reaching customers at the right moment is critical. SMS automation has emerged as a powerful tool for businesses to enhance communication, increase customer engagement, and drive operational efficiency. Whether it’s sending reminders, notifications, or promotions, automating SMS messaging can significantly streamline business processes and create better customer experiences. In this […]
In the modern digital landscape, businesses have an ever-expanding array of communication platforms to engage with customers. While traditional methods such as SMS and email remain popular, the WhatsApp Business API has quickly emerged as a powerful tool for customer engagement. Each platform has its own strengths, and selecting the right one depends on a […]
In the rapidly evolving digital landscape, businesses are constantly seeking more direct and effective ways to engage with customers. WhatsApp Business API has emerged as a powerful tool for businesses looking to communicate with their audience in a personalized and timely manner. But, as with any marketing channel, understanding the return on investment (ROI) from […]
From October 1st, 2024, telecom operators will begin implementing a strict policy for scrubbing message content containing URLs. Any URL that is not pre-approved or whitelisted will result in the bulk SMS message being blocked by the operators. To ensure smooth delivery of your messages, it’s essential to follow the URL whitelisting guidelines provided below. […]
Dear Valued Customers, Warm Greetings from SMSGatewayCenter! At SMSGatewayCenter, we are dedicated to keeping you informed about regulatory changes and new implementations that may impact Unsolicited Commercial Calls (UCC) to ensure your business remains uninterrupted and compliant. In light of the TRAI Directive issued on May 12, 2023, it is now mandatory for each variable […]
In today’s competitive hospitality industry, personalized communication is key to enhancing guest satisfaction and driving repeat business. With SMSGatewayCenter.com, your hotel can leverage powerful Bulk SMS and WhatsApp messaging services to connect with guests in real time, streamline operations, and boost your brand’s reputation. 1. Instant Booking Confirmations & Reminders:Ensure your guests never miss a […]
Creating a WhatsApp Business API template is essential for businesses looking to communicate with their customers effectively. This guide will walk you through the process of creating a WhatsApp message template using the SMS Gateway Center‘s interface. Follow these steps to set up your template and ensure it meets the necessary requirements. Step 1: Access […]
Learn how to enhance your Shopify store with Cash on Delivery (COD) notifications using the SMS Notify app from SMS Gateway Center. Ensure secure and reliable COD orders by verifying buyer’s mobile numbers through OTP verification. Discover the benefits and integration possibilities to improve customer satisfaction and reduce fraudulent orders.
