Introducing MGovernance – SMS through Government Way
“Heavy rains predicted in the next 24 hours. Citizens are alerted not to venture out except for any emergencies.”
“Contact your nearest police station for any suspicious activities happening in your vicinity.”
“Celebrate World Environment Day – Keep city neat and clean.”
“Please note about your property tax details.”
Have you ever wondered about the source from where you receive these types of SMSes? These messages are received from none other than our governing agencies. Quick updates, Instant alert messages, informative messages that are going around these days are sent to keep the citizens aware about the current happenings via bulk SMS Messages. Today, the local, state and Central Government is making maximum efforts by sending out public information via SMSing service. The power of SMS has indeed reduced the gap that the system had between the Government and its citizen.
SMS for Governance
Given the fact that most of the mobile phone users keep their mobile phones regularly on and are always reachable. It helps the government bodies to make public information and government services reachable to the people at any point of time. For example, in case of any natural disasters, terrorist attacks or any service outrage, SMSing service seems to be the most effective mode of communication in circulating emergency information. With the use of SMS, both governing administration and public can benefit to save lives or seek any relevant data on official services.
While texting a message, information is easily disseminated to a large number of citizens. In an age of mGoverence where every citizen is mobile savvy, SMS seems to be an ideal tool of communication. Any form of Utility messages reaches out not only to urbanities but also touches rural population who possess simple basic handset. One need not have access to any form of Internet based services or any other data-delivery mechanism. The importance of making use of SMS for government agencies is enormous and immense. The messaging service not only improves communication between government and citizen with much speed, but also cuts down time and saves a lot of paper work and documentation. A simple text plays a vital role in administrating a large nation like India.
SMS as a Two-Way Communicator
SMS is also considered as a two-way communicator between government and its people. For a democratic country like India, where public opinions plays a vital role, texting messages offers a simple and effective way to communicate voice opinions or public polls with government agencies without any fear or distress. This way of communication helps citizens to have their voice heard and make effective changes in the governing system. It helps the system to work in a more transparent manner. Citizen can register complaints about the non-functioning of any local or central governing system via SMSing service. The core member team administrating such SMSes takes strident action against the Government officials. The main aim is to keep these officers on their toes, especially in implementing their duties related to education, health, and other government services. These SMS alerts help public to keep track of smooth functioning of various Government schemes. Indeed, the power of SMSing service has benefited both public and governing agencies at large.
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