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What is DLT SMS, and why is it required in India?
Last Updated: 26/02/2025DLT SMS (Distributed Ledger Technology SMS) is TRAI’s blockchain-based system to regulate commercial SMS in India, mandatory since TCCCPR 2018. It requires businesses to register entities, headers, and templates with operators to curb spam (e.g., via smsgatewaycenter.com/dlt-sms/). SMSGatewayCenter simplifies DLT compliance, making your SMS gateway campaigns legal and effective.
How do International Long Distance Operator (ILDO) routes work for SMS to India?
Last Updated: 26/02/2025ILDO routes involve international carriers delivering SMS to India from abroad, often used for global businesses targeting Indian customers. These routes comply with TRAI’s DLT framework, requiring sender registration (e.g., via smsgatewaycenter.com/dlt-sms/). SMSGatewayCenter’s SMS gateway supports ILDO routes, ensuring reliable, compliant delivery with minimal latency.
What is meant by Transactional SMS?
Last Updated: 26/02/2025Transactional SMS are critical, non-marketing messages sent for essential updates, like OTPs or delivery notifications (e.g., “Your OTP is 789123 -SMSGAT”). Available 24/7 with alpha sender IDs, they bypass DND restrictions for instant delivery. Businesses rely on them for security and service. Explore more on our SMS Types page.
What does Promotional SMS mean?
Last Updated: 26/02/2025Promotional SMS are marketing messages sent to promote products, services, or offers (e.g., “Get 30% off this weekend! -123456”). Restricted to 9 AM – 9 PM under TRAI rules, they use 6-digit numeric sender IDs and are blocked for DND-registered numbers. They’re perfect for driving sales or engagement. Start sending with our SMS gateway—details at...
What’s the distinction between Dedicated and Shared Long Codes?
Last Updated: 26/02/2025Dedicated Long Codes are exclusive 10-digit numbers assigned to one business, ensuring branded, consistent messaging (e.g., replies to 919876543210 go only to you). Shared Long Codes are pooled among multiple users, cheaper but less personalized, as replies are routed via keywords (e.g., “HELP” to 917039670396). SMSGatewayCenter offers both—Dedicated for premium service, Shared for budget-friendly options.
How do Long Codes and Short Codes compare?
Last Updated: 26/02/2025Long Codes are 10-digit mobile numbers (e.g., 919876543210) used for two-way messaging, cost-effective and ideal for customer support or low-volume campaigns. Short Codes are 5-6 digit numbers (e.g., 56161), designed for high-volume, automated interactions like contests or voting, with faster delivery but higher costs. Choose Long Codes for personal touch, Short Codes for scale—both available...
What defines a Flash Message, and how does it differ from standard SMS?
Last Updated: 26/02/2025A Flash Message is a type of SMS that appears instantly on a recipient’s screen without needing to be opened, often disappearing after display (e.g., “Emergency: Power outage at 5 PM -SMSGAT”). Unlike standard SMS, which sit in the inbox until read, Flash Messages are ideal for urgent alerts. SMSGatewayCenter supports Flash SMS via our...
What sets Transactional Messaging apart from Promotional Messaging?
Last Updated: 26/02/2025Transactional SMS Messaging delivers essential, non-marketing updates like OTPs or order confirmations (e.g., “Order #123 shipped -SMSGAT”), available 24/7 with alpha sender IDs. Promotional Messaging focuses on marketing, such as offers or ads (e.g., “50% off! -123456”), restricted to 9 AM – 9 PM, using numeric IDs, and blocked for DND users. Both are vital,...
Does the OTP route vary between Transactional and Promotional SMS?
Last Updated: 26/02/2025Yes, OTP (One-Time Password) delivery uses a dedicated Transactional route, not Promotional. Transactional SMS, including OTPs, are sent via high-priority channels for instant delivery, available 24/7, and exempt from DND restrictions (e.g., “Your OTP is 123456 -SMSGAT”). Promotional SMS, restricted to 9 AM – 9 PM and blocked for DND numbers, aren’t suitable for OTPs...
How do Push SMS and Pull SMS differ?
Last Updated: 26/02/2025Push SMS and Pull SMS serve distinct purposes in messaging. Push SMS are messages sent proactively by a business to customers without their request, such as alerts or promotions (e.g., “20% off today! -SMSGAT”). Pull SMS, on the other hand, are triggered by a customer’s action, like texting a keyword (e.g., “INFO” to 56161) to...